With the rising prevalence of data mining, surveillance analytics, and personally tailored user experience within our online navigation, the ways in which we occupy, understand, and engage with our digital footprints becomes a fluid concept—bending and shifting based on the power structures at play “under the hood” of the digital spaces that we occupy. In response, scholars such as Estee Beck (2015) have worked to expose the ways in which our “visible” digital identities are only a fragment of the footprints we leave behind as users, arguing that the “invisible” digital identity is perhaps just as powerful as the ones…
Author: Elizabeth Lenaghan
Lucy A. Johnson
Elizabeth Lenaghan is an Assistant Professor of Instruction in the Cook Family Writing Program and the Assistant Director of the Writing Place at Northwestern University.